Five Minutes with Xander van Rooijen

We have been working with Xander van Rooijen, Business Architect, Rabobank for the past few years now - they are one of the largest users of our DevOps software, MyST. In every conversation I've had with Xander he is always very discerning and thoughtful, focussed on best practice and continuous improvement for the teams he works with and the business. In this installment of our "Five Minutes with" series, he shares his latest thinking around innovation and technology trends.

Blog Xander van Rooijen

1. What is top of mind for you in terms of innovation and business transformation?

I think the biggest thing would be adaptability and the speed we execute this with, as Rabobank faces a lot of disruption, inside, as well as outside. As an organization we need to be on par with everything that is happening around us and go beyond – so we need to act quickly and also be flexible enough to uptake all these new innovations.

2. What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?

We think that in a world of eco-systems in which we play a small role, we need to integrate with many other eco-systems. One of the key enablers are API’s. Everyone is opening up their businesses via API's, so they are already the next big thing. Leveraging these new possibilities is top of mind for us.

3. Can you share your current favorite transformation or innovation example?

Within the European Union we are facing legislation changes like PSD2 (Payment Services Directive). As a financial organization we are opening up our banking services, as do our competitors. In general this translates into Open Banking; a new way of providing financial services to our customers. This is a very exciting transition, which in my opinion will give endless new possibilities.

4. What guidance would you give to other customers as they navigate or start this transformation journey?

I think for me, it is having the realization that I, myself, don’t know anything yet because the market is changing so fast. I’m learning new things every day, every second. Keeping an open mind, listening to other people, reading, meeting and consulting peers, helps me tremendously. It gives me more focus on the important aspects of my work and guides me better in my journey into new things. And of course, take things in small steps and learning from there and don’t be afraid to fail because failure will give you the knowledge to do great things, the next time around.

5. What is your favorite place to eat in San Francisco at the moment?

For me it is all about the company. But if I must choose a place for this year, it would be Twenty Five Lusk, where we had a very nice dinner with our team and Oracle. Besides that, I have very fond memories of Lori’s Diner.

You can see the rest of the blog series here.


Jules @ Rubicon Red
Manager, Marketing and Events

Five Minutes with Andrew McGee

After hearing all the great things Australian Finance Group (AFG) have been doing over the years with Oracle apps, middleware and recently Oracle PaaS, I was delighted to to meet Andrew McGee, IT Manager, AFG, in person and to have the opportunity to spend five minutes with him discussing innovation and technology trends. We would also like to congratulate Andrew and his team for winning an Oracle Excellence Award, Oracle Cloud Platform Innovation, 2017. You can listen to the podcast on YouTube here.

Blog Andrew McGee

1. What is top of mind for you in terms of innovation and business transformation?

Customer expectations and customer experience are the key for AFG going forward. We have made that transition going to the cloud, and we really want to leverage what we have and driving that customer experience better.

2. What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?

Key to the customer experience is how they are actually going to interact through the technology - is it through webforms, chatbots or Artificial Intelligence to be predictive in terms of what they should be having or the correspondence we are sending out. These are the areas I’m keen to explore over the next 12 months.

3. Can you share your current favorite transformation or innovation example?

We’ve been looking at loan scenarios, people going to describe what kind of loan they are after – it can be quite specific or at a high level and then you’d get some responses back in terms of what type of loan you’d be suitable for, which banks might do those loans or products and how much it might cost you.

4. What guidance would you give to other customers as they navigate or start this transformation journey?

It has been a good journey for us, very positive - a lot of hard work as well, so it is worthwhile doing the planning. We started small, taking a few small applications and getting confidence that is the way to go. There is team alignment around that, that needs to be done, especially if you are moving to IaaS or SaaS - there is some realignment that needs to be looked at. And another one, as you move to the applications, generally these are modern applications so there are new features that are available in them, so it is worthwhile investing your time to realize what those new features are and what the best practices they are portraying are and how to bring those into your business while you are doing the migration.

5. What is your favorite place to eat in San Francisco at the moment?

Well, there is plenty of American food around, and I would love to say something healthy but my favorite, being a carnivore, I love Morton’s Steak House - that is one of my favorites!

You can listen to the podcast on YouTube here | FiveMinutesWith Playlist.

You can see the rest of the blog series here.


Jules @ Rubicon Red
Manager, Marketing and Events

Five Minutes with Luis Weir

I was so happy to track down Luis Weir, Chief Architect, Capgemini at OpenWorld. He is very passionate about innnovation and technology enablers and he didn't hesitate when I asked him to spend five minutes with me, to share his insights! You can listen to the podcast on YouTube here.

Blog Luis Weir

1. What is top of mind for you in terms of innovation and business transformation for your customers?

Many of my customers still have several legacy systems and many of them want to modernize and consolidate them, for example, to single instances of E-Business Suite or SAP. However, they cannot wait until this happens, in order to create digital experiences, so they are looking for ways to innovate/create systems of innovation and engagement quickly, without having to wait for these big modernizations. So, we are creating legacy modernization strategies to leverage modern technologies like microservices and APIs, whilst eating the elephant one piece at a time. So you don’t have to get indigestion trying to modernize a big thing that will take years.

2. What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?

In my view, there are three sets of technologies that will enable this. APIs are the door to information and functionality, so you need an API Gateway and API Platform that allows you to create APIs on cloud, on-prem, in any cloud vendor and manage those endpoints with proper security and policies. That’s number one. But then, you need some sort of development platform that lets you very quickly spin up microservices. I think containers and technologies around containers, like Wercker for example (recent acquisition by Oracle to do container pipelines), Docker Swarm, Kubernetes – there will be a big push, also including from Oracle. And I agree, Kubernetes is becoming the defacto container orchestration technology. Third, for events and event collaboration, which is important in these types of technologies, Kafka is definitely on the radar for me next year. And then, of course, if you put those three things together, you can create a lot of things to enable customers.

3. Can you share your current favorite transformation or innovation example?

For one of our customers in Sweden, we are currently creating a mobile app that will be rolled out into multiple countries. Their requirement was for a platform that can quickly be deployed to any location/data center (cloud or on-premise), but we don’t know where yet - it might go live in the US, Singapore, China or maybe Australia. We don’t know where it will be deployed yet, but the solution is built – so all we are waiting for is the geography, and then we will be able to deploy the solution to whichever data center makes sense. So we had to build a portable, end-to-end solution to be able to accomplish this. We used standard technologies like Oracle API Gateway because it is portable, standard containers - OpenShift in on-prem but we can deploy these containers in any environment and a standard relational database, the solution is portable and that’s the beauty of it, it gives you so much flexibility.

4. What guidance would you give to customers as they navigate or start this transformation journey?

One step at a time, do some research, all the information is out there. If you are at OpenWorld or if you had the opportunity to come here, I hope you would have gotten a lot of information on this space. Starting to read about trends like cloud native development, containers, Kafka, API Management, I think these topics are going to be prevalent for the next 2-3 years, and if you are not on the band-wagon yet, you should get into it, because it is enabling businesses.

5. What is your favorite place to eat in San Francisco at the moment?

La Tacqueria in Mission Street – lovely stuff, go there!

You can listen to the podcast on YouTube here | FiveMinutesWith Playlist.

You can see the rest of the blog series here.


Jules @ Rubicon Red
Manager, Marketing and Events

Five Minutes with Lucas Jellema

At the end of his hectic OpenWorld week, I was very lucky to get Five Minutes with Lucas Jellema, CTO at AMIS. As one of the founding members of the Red Expert Alliance (REAL), we work closely with AMIS. You can listen to the podcast on YouTube here.

Lucas Jellema, CTO, AMIS

1. What is top of mind for you in terms of innovation and business transformation for your customers?

It’s hard to know where to begin. There is so much going on – some things will affect business and some will affect IT, and thereby, indirectly, will affect business. One of the things that is becoming very clear, is the move to the cloud which may have felt like innovation or a daring adventure a short time ago, is quickly becoming something that you really need to do. And organizations will, in my mind, quickly get rid of all their efforts in terms of systems engineering, they don’t have their own data centers right now, they won’t have their own servers and people administering those servers. They will be moving to the cloud and up the stack. Also, moving away from doing custom development in all those areas where they are not special at all, actually that is a bit of a challenge for us as a company because we help customers do custom development. I think this means we will need to move much more into enabling the SaaS applications those customers will be using for most of their business processes. Only where they can make a difference in their marketplace, where their core values are, in terms of the business they do for their customers - that is where they will do their custom development. And, of course, there it will affect the business. The business will be able to make use of IT facilities, not by doing it themselves, having to bring in the expertise or making large investments, but rather, by quickly trying out things in the cloud and only paying for what you use. So the speed of business innovation is going to pick up as soon as they realize how they can make use of all of these facilities. That is our job as well, to point these things out to them.

2. What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?

It feels like here at OpenWorld we are seeing technologies move in two directions, or that there are two different categories. One is very open, technologies that are provided by all cloud providers like Docker and Kubernetes, but also JavaScript, Node, Python, technologies that are available from every vendor – they are offered by Oracle as well. They will be used by all organizations for almost everything they do – the serverless architecture, managed container cloud. The real difference will be made by the Cloud vendors, how they price their offering and how easy it is to integrate with those technology offerings.

The other category is cloud native PaaS applications. Almost at the SaaS level, like Management Cloud, Integration Cloud platform, where so much intelligence is already embedded in the product that it’s almost ready out the box. Where you don’t really care what technology is underneath, it is a managed cloud platform that does a certain thing, and you just have to configure it, but that’s about all you do. A lot of proprietary technology is not going to play such a major role going forward.

3. Can you share your current favorite transformation or innovation example?

The native PaaS services, and IoT is a great example of an offering by Oracle and other cloud vendors, where the ability to connect the physical environment into their enterprise IT, is made very easy, very real. One of the customers we are working with, they are transforming. They are a provider of pumps, very large pumps and components used for selling pipelines. Their intent now is to become a provider of pumping services. So instead of customers coming to them to buy pumps, they will buy from them the capability to pump stuff. So it is crucial for this organization that at any time, they are acutely aware of how their pumps are doing. Whether they are providing the service that they are supposed to be providing, instead of only having to ship a pump to an organization. With them, we are working with IoT, where a number of sensors that will be placed in the physical environment in the pumps themselves send back all kind of metrics that will allow this customer to closely monitor what is going on, automatically analyze all the metrics and then be able to predict if something may be going wrong, based on information gathered in the past. So it is a combination of IoT, to bring in signals from the physical world into the enterprise IT, and then apply machine learning to do predictive maintenance. A year ago this would have sounded very futuristic, but now we are doing it, thanks in large part, to the native PaaS cloud services that are available out of the box, to do the hard work.

4. What guidance would you give to customers as they navigate or start this transformation journey?

At the very least, consider it an opportunity not a threat, to take your first steps as quickly as possible. One of my favorite Oracle cloud offerings, Oracle Management Cloud, is a very good place to start - it allows you to do monitoring of all your infrastructure and your applications across on-premise and cloud, third party clouds and all technology stacks. That is a great example of how to get started. Any IT effort you undertake in the next few years, consider doing it using a cloud-based strategy. The first choice should be to do it on the cloud.

5. What is your favorite place to eat in San Francisco at the moment?

I’m staying at the Hilton and right across the street is a very small Thai place, “Million Thai Restaurant”– it has a very nice atmosphere and is the perfect place to relax after the conference!

You can listen to the podcast on YouTube here | FiveMinutesWith Playlist.

You can see the rest of the blog series here.


Jules @ Rubicon Red
Manager, Marketing and Events

Five Minutes with Gary Buffington

Always a pleasure to catch-up Gary Buffington. As one of the founding members of the Red Expert Alliance (REAL), we work closely with AVIO Consulting.

Always a pleasure to catch-up Gary Buffington, Executive Vice President, AVIO Consulting. As one of the founding members of the Red Expert Alliance (REAL), we work closely with AVIO Consulting. You can listen to the podcast on YouTube here.

Five Minutes with Gary Buffington

1. What is top of mind for you in terms of innovation and business transformation for your customers?

One of the biggest things we see is around connectivity, you can call it integration, but I like connectivity. I see that as something that is going to be a continued theme for the next 24 months, if not longer. Customers are seeing the business impact of integration, especially for the ways they can monetize either through an API or other strategies where they can create business value or other streams of revenue.

2. What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?

From our perspective we see Integration Cloud Service being a primary player. The API Platform Cloud Service is going to play strongly there as well. We feel that Process Cloud will give business more freedom to design and build true business value processes. Those are the three big ones.

3. Can you share your current favorite transformation or innovation example?

We have a customer that is evaluating techniques, they do medical rides - so if you have a situation where you need to get from point A to a medical facility – not ambulatory care because it is not that precise, but it still provides a service to a large group of people. They are looking at partnering with the likes of Lyft to deliver quality transportation services - so we are working with them to develop an API strategy that will allow them to open up some of their back-end systems and let Lyft or another ride share program work pretty seamlessly with their systems.

4. What guidance would you give to customers as they navigate or start this transformation journey?

One of the biggest things I’d say, you’ve got to have a couple of things in mind. If you want to get cloud speed you have to invest on the cloud side from a practice or process standpoint - I’m thinking more DevOps. But the other side of this, is that the business community is starting to wrap their heads around what they can do with the cloud, how they might be able to monetize it in ways that really drive innovation quickly. So, the partnership between IT and business that is sometimes frayed, will need to get much more healthy to be productive. We personally take the stance that working with a partner like AVIO or Rubicon Red helps drive that continuity and vision much more quickly. So we see ourselves as a valuable part of that solution.

5. What is your favorite place to eat in San Francisco at the moment?

There are so many good places out here. The only place I’ve eaten at twice in this short week is called the House of Nanking, it is a very small bar – you can’t make reservations, you don’t even get to choose much off the menu – you just get to choose chicken, beef or shrimp and they bring stuff out. We went back because we love it so much and it’s a tradition every year!

You can listen to the podcast on YouTube here | FiveMinutesWith Playlist.

You can see the rest of the blog series here.


Jules @ Rubicon Red
Manager, Marketing and Events

Rubicon Red Wins Oracle Hackathon

Rubicon Red are thrilled to be recognized as the winner of the Technology Award at the Oracle Hackathon held in Sydney last week. (#Paas4Saas #hackathonsydney)

The Hackathon at a Glance

The Hackathon was held in the Oracle Sydney office on 16-17th November, and was really well attended, with 9 partner teams from around Australia. Our team comprised of Marc Perez, Kapil Kapani, and Sonal Sharma and was led by Arun Pareek.

For the Rubicon Red team, the Hackathon was a great opportunity for hands-on learning with the Oracle Cloud Services in a friendly (yet competitive) environment, collaborating with technical experts from Oracle, and networking with other partners in our eco-system.

There were three prizes on offer:

  • People's Choice - Awarded based upon all participants voting for their favourite team.
  • Show Me The Money - Awarded to the most viable product that can be commercialised.
  • It's All About The Tech - Awarded to the most technically impressive hack.

The technical criteria for the event:

  • At least 1 SaaS Cloud Service and 1 PaaS Cloud Service
  • At least 3 Cloud Services


Our Solution

Our solution value proposition was for a Smart Energy Efficient Office that demonstrated:

  • IoT Enabled Appliances - We built sensor prototypes to show how a number of office devices can constantly stream data to an IoT Cloud Service to provide key insights and analytics to Office Administrators. The real time data can be used to understand how to improve energy efficiency.
  • Remote Device Automation - We showcased how anyone can switch-on/off a remote appliance through the tip of a finger through a mobile app. The team used the Oracle IoT Remote Asset monitoring feature in Oracle IoT Cloud Service to deliver this capability.
  • Predictive Maintenance - Our solution also demonstrated predictive maintenance when something breaks down in an office. It seamlessly integrates with Oracle Service Cloud, automatically creating an incident ticket and a detailed incident report using Oracle API Platform Cloud Service and Oracle Integration Cloud Service.
  • Real Time Device/Cost/Energy Analytics - Real time event streaming, pattern matching on streaming data and creating actionable insights that provided end users decision-making capabilities was another highlight of our solution. Our solution leveraged Stream Analytics to detect real time patterns from streaming data, coming from a number of smart appliances and devices.
  • Mobility and Mobile Application - We built two Mobile applications using Oracle JET that provided all of the comprehensive functionality above - everything from showing real time analytics to embedding Oracle Process Cloud approval screens to approve/reject requests.
  • Chatbots – We built an Intelligent Chatbot using Oracle Intelligent Chatbot Cloud Service for use by field agents to retrieve incidents from Oracle Service Cloud, help him/her create a procurement request (Oracle Cloud ERP) and create a schedule (Oracle Field Cloud Service).
  • SaaS Integration - Imagine the life of a field service agent who uses Oracle Cloud Applications. The agent has to create an incident in Oracle Service Cloud, and create an incident report based on the available knowledge and incident summary. They may also have to log into Oracle ERP Cloud to procure parts and then use Oracle Field Cloud Service to schedule technicians. This means in any given day of normal operations, field service agents have to login and use a number of different systems, requiring them to be experts in each system, as well as experts at their specific field service job at hand. In our solution, we used Oracle Integration Cloud Service and Oracle API Platform Cloud Service to integrate with all of these separate SaaS applications. This means field service agents can seamlessly go about their work using a single mobile app to interact with all SaaS applications under the covers.


Lucky #11 - Oracle Cloud Services

Our Oracle Cloud solution included a total of 11 Oracle Cloud Services - 7 Oracle PaaS Services and 4 Oracle SaaS Services:

  • PaaS Services: Oracle Integration Cloud Service, Oracle API Platform Cloud Service, Oracle IoT Cloud Service, Oracle Mobile Cloud Service, Oracle Intelligent Chatbot Cloud Service, Oracle Process Cloud Service, Oracle Application Container Cloud Service
  • SaaS Services: Oracle Service Cloud, Oracle Field Service Cloud, Oracle HCM Cloud, Oracle ERP Cloud


Our Thanks

We would like to recognize all the teams that participated in the Hackathon, it was a great learning opportunity in a collaborative environment. Our team found it incredibly valuable from a hands-on learning experience, collaboration and networking.

Congratulations to the other winners:

  • People's Choice - PrimeQ
  • Show Me The Money - Neodata

Rubicon Red are thrilled to have won the Technology Award and very proud of our team – Arun, Marc, Sonal and Kapil!

We would like to acknowledge and thank the judges for their engagement and insights into what makes a great solution – Rob Willis (Regional Managing Director, Oracle), Hai To (Head of Technology Strategy, Architecture & Portfolio Management, MLC Australia), Patrick Elliot (Senior Director, Cloud Specialist Teams, Oracle), Angela Mager (Head of SaaS, Sales Consulting, Oracle), Franco Ucci (Senior Director, PaaS Sales Consulting, Oracle).

Finally, a huge thank you to the entire Oracle team - organizers, mentors and supporters including Franco Ucci, Jason Lowe, Carlos Rodriguez Iturria, David Reid, Serene Tan, Steve Tindall, Vijay Kumar Yenne, John Graves, Stuart Coggins, Helen Mounas, Danielle James, Catherine Ankeshian, and special guest visiting from Oracle Corporation, Redwood Shores, Nathan Angstadt.

Five Minutes with Vikas Anand

I always love catching up with Vikas - he's heading up Product Management for Oracle Integration, Process & API Management Cloud Services. It is exciting to see these products gaining some real traction in the market place, under his guidance.

I always love catching up with Vikas - he's heading up Product Management for Oracle Integration, Process & API Management Cloud Services. It is exciting to see these products gaining some real traction in the market place, under his guidance. Listen to the podcast on Digital Impact Radio or YouTube.
Five Minutes with Vikas Anand

1. What is top of mind for you in terms of innovation and business transformation for your customers?


What is really interesting is that some of the things customers are trying to solve are not new - it’s just that there have been disruptions in those areas, which has now accelerated the need for innovation. As an example, Customer Experience is a big area of investment from our customer’s perspective today. The reason for that, is the consumers are now looking at disruptive user experiences coming through chatbots, mobile devices - digital experiences which can get their jobs done faster, which can help them find products faster, which can enable them to close orders faster. So Customer Experience is nothing new, it has been around for a while, and that is where innovation is driving a lot of change, and it's coming through disruption. The classic example, Uber, has disrupted the taxi industry and it's now all about the customer centric experience. Now we have retail companies focused on that experience, utility companies that want to provide the right level of information on consumption of power, billing information and predictive information, right at your fingertips, on your mobile devices.

The second area is operational efficiency, bringing in automation so that things can happen faster and with error rates like never before, reducing down to zero.

The third area, is around revenue opportunities, opening up your intellectual property so that partners can onboard and developers can get value out of intellectual properties that you have, using APIs and digital tools to create derivative economies.

Finally, it is all about the eco-system, how much you can tap the ecosystem of your partners, to help accelerate your business growth.

2. What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?


From an innovation perspective because the pace has to be so fast, the time to market has to be on track and now it’s all about moving fast, failing fast and learning and improving. So technologies like best of breed SaaS apps for delivering business apps around customer relationship management, HR, ERP and supply chain are a pretty mainstream requirement. Outside of that, its about exposing the information to consumers in their favorite tools, chatbots or mobile interfaces or connecting to them through social channels Facebook and Twitter, to get feedback. We also see a lot of use of microservices, to enable the logic, and the engagement experiences, which eventually are powering the chatbots and mobile devices. IoT is playing a big role and now the paradigm has shifted, its not just about connecting to that device, it’s about how you use the data.

If I look at this whole landscape the big change/drivers for the future across this landscape are applicability of AI and Machine Learning, which will improve and make all of this more efficient. One thing that will be consistent is the requirement for integrating all of these apps together and making them available for consumption through different form factors.

3. Can you share your current favorite transformation or innovation example?


I really like the traditional examples around HCM and ERP. My favorite is "opportunity to order" – you work as a sales rep with a customer, the customer account gets created in CRM, now it gets created in digital tools and SaaS CRM in cloud using your iPad, and then you go through the life cycle pursuing the opportunity, closing the opportunity, sending the customer a quote using another cloud app like CPQ and finally closing the order once the opportunity has been won, then it gets entered into an order booking system like E-Business Suite.

It is all about the digital experience to work at pace with the customer, enable the price and products availability easily for customers. In fact, a lot of use-cases are making it available as self-service – so customers can go through the buying experience themselves, which is a big transition that is happening, especially in the SMB segment. This is the classical use-case - lead to cash, lead to order, with SaaS it is definitely one of the most popular use-cases and customers need to solve it very quickly.

4. What guidance would you give to customers as they navigate or start this transformation journey?


My guidance is very simple - technology is an enabler for the solution, customers need to focus on the business outcome – its about how you get to that business outcome with the technology and you can only get there faster and more efficiently with the right skill set and processes in place. So it is people, process and technology. Establish your business outcome first, so you get there faster and make sure that your goals are met.

5. What is your favorite place to eat in San Francisco at the moment?


There is a very nice Indian restaurant called Amber, which is at Yerba Buena, it happens to be right behind Moscone and given I have my roots from India, I love Indian food. I recommend the food there, especially the buffet on Sunday!

You can listen to the podcast on Digital Impact Radio | YouTube | FiveMinutesWith Playlist.

You can see the rest of the blog series here.

Stay tuned next week as we talk to some other Oracle Partners from around the globe.


Jules @ Rubicon Red
Manager, Marketing and Events

Five Minutes with Amit Zavery

Kicking off the first in our new series, I was lucky enough to catch up with Amit Zavery at Oracle OpenWorld - I hope you enjoy his insights as much as I did!

Kicking off the first in our new series, I was lucky enough to catch up with Amit Zavery at Oracle OpenWorld - I hope you enjoy his insights as much as I did! You may also like to listen to the podcast on Digital Impact Radio or YouTube.

1. What is top of mind for you in terms of innovation and business transformation for you/your customers?


I think the big thing a lot of customers are facing right now is how do they do things faster. How do they take the latest innovations and technologies that are coming up like IoT, BigData or the newer things like Blockchain, AI, Machine Learning and how does it impact their applications and their businesses. They want to make sure when they incorporate these things they don’t have to do a re-write of everything. So how do they absorb and get this next generation technology in to their applications and not have to reinvest all the work they have done before. That’s the number one question customers are asking us – how do you move forward without re-writing everything? There are a lot of other channels coming up as well - messaging based services, where people want to use message services instead of a web app or mobile app. So how do you expose your enterprise data to all those different users who might be interfacing to your business through a different channel? You don’t want to re-write your app but you still want to expose your data and absorb new channels as well. And the journey to the cloud is the same thing for them. Many have invested so much in their applications today on-premise, they want to take pieces of it and move to the cloud in the manner and timeframe they would like, instead of having to completely transform everything at the same time.

2. What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?


Some of the things we are doing in terms of providing managed services. At OpenWorld, Larry announced the autonomous database, which is this idea where it is becoming more SaaS like, as well as fully operational – fully backed up, fully upgraded. So the issues you might face when you are running your system, where you might forget to patch something or you are behind with versions, it becomes very difficult to keep up with newer technologies. So providing a fully managed, autonomous service, which is running at a global scale, is a big technology shift where the cost associated with that, when you are running that yourself as an enterprise, vs a company like Oracle providing this as an end to end system. It is a big difference - where we can scale it, we can operate it, as well as make sure it is secured, highly available and globally reachable. We can get economies of scale, where individual enterprises cannot. That is really the big underlying shift now, where we are seeing a lot of value for our customers.

3. Can you share your current favorite transformation/innovation example?


We are seeing many companies going through this transformation. For example Subaru, a large automobile customer, they are moving from traditional cars to autonomous vehicles, and they need a platform where you can collect a lot of the data, where you can scale out based on the demand from the car telematics. So we have been helping them with their cloud journey and this telematics journey, where they are transforming their company but we are providing all the underlying Oracle Cloud infrastructure and the platform to make it all operational and work, easy to adopt and easy to deliver. It is a very powerful process they are going through. The company is changing, we are helping them change and they are at the forefront of innovation.

4. What guidance would you give to customers as they navigate/start this transformation journey?


Anytime you are transforming or going down this path, find a project that makes sense. Don’t try and bite off too much, find a good partner who you can help you implement it. There are a lot of technologies being thrown around, find a vendor who future proofs your investment, otherwise you can pick all these shiny new objects and then you have to throw it away, because something else came along and that one was not compatible. You want to have a vendor who has looked at it for years, and who understands what it takes to run things today, what it takes to run in the future, and future proofs your investments. That is an important element to any decision you make.

5. What is your favorite place to eat in San Francisco/Bay Area at the moment?


Quite a few, the Bay Area is very cosmopolitan, and you get lots of variety. The restaurant next door, near Moscone, “mourad”, is Moroccan cuisine - very, very well done, great food, great atmosphere!

You can listen to the podcast on Digital Impact Radio | YouTube | FiveMinutesWith Playlist.

You can see the rest of the blog series here.


Jules @ Rubicon Red
Manager, Marketing and Events

Blog Series: Five Minutes With …

We are very excited to launch our new blog and podcast series, sharing valuable insights we gained during our "Five Minutes with" a great line-up of people from Oracle, Oracle Partners and Customers. Our guests share their insights on technology trends driving innovation.

We are very excited to launch our new blog and podcast series, sharing valuable insights we gained during our "Five Minutes with" a great line-up of people from Oracle, Oracle Partners and Customers. Our guests share their insights on technology trends driving innovation:

  • What is top of mind for you in terms of innovation and business transformation?
  • What do you see as the key technology enablers to achieve ongoing innovation/transformation over the next 12-24 months?
  • Can you share your current favorite transformation or innovation example?
  • What guidance would you give to customers as they navigate or start this transformation journey?
  • What is your favorite place to eat in San Francisco or the Bay Area, at the moment?

Special thanks to all of our guest speakers for taking the time to share their valuable insights:

  1. Amit Zavery, Senior Vice President, Oracle Corporation - Blog | YouTube Podcast | Digital Impact Radio
  2. Vikas Anand, Vice President, Oracle Corporation - Blog | YouTube Podcast | Digital Impact Radio
  3. Gary Buffington, Executive Vice President, AVIO Consulting - Blog | YouTube Podcast | Digital Impact Radio
  4. Lucas Jellema, CTO, AMIS - Blog | YouTube Podcast
  5. Luis Weir, Chief Architect, Capgemini - Blog | YouTube Podcast | Digital Impact Radio
  6. Andrew McGee, IT Manager, Australian Finance Group (AFG) - Blog | YouTube Podcast | | Digital Impact Radio
  7. Xander van Rooijen, Business Architect, Rabobank - Blog
  8. John Deeb, CEO, Rubicon Red - Blog | YouTube Podcast | Digital Impact Radio
  9. Steve Miranda, Executive Vice President, Oracle Applications Product Development, Oracle Corporation - Blog | YouTube Podcast | Digital Impact Radio
  10. Thomas Kurian, President, Product Development, Oracle Corporation - Blog | YouTube Podcast | Digital Impact Radio

A few of my favorite things …

I realize OpenWorld has been and gone but I have to say, this year is up there as one of my favorite OpenWorld’s of all time. I think that’s because it brought together a few of my favorite things ...

I realize OpenWorld has been and gone but I have to say, this year is up there as one of my favorite OpenWorld’s of all time. I think that’s because it brought together a few of my favorite things:

  • Catching up with dear friends, past colleagues, partners and customers from around the globe
  • Learning about the latest Cloud capabilities and how they will drive new ways of doing business and deliver value for our customers
  • Hearing some exceptional use-cases and lessons learned along the way
  • And of course, enjoying the yummy culinary delights San Francisco has to offer!

I was lucky enough to spend “Five Minutes with …” some wonderful people who are thought leaders in their industries and organizations, and I wanted to share their insights – it paints a bright future for all of us, in terms of projects delivering real value to our customers and the people who work on them.

Over the coming weeks, we’ll be sharing posts and podcasts from my chats with Oracle folks including Thomas Kurian, Amit Zavery, Steve Miranda and Vikas Anand and some Oracle Partners - Gary Buffington, AVIO Consulting, Luis Weir, Capgemini, Lucas Jellema, AMIS and our own, John Deeb. I also had a chance to catch-up with some customers including Andy McGee (Australian Finance Group) and Ryan Klose (National Pharmacies).

Interestingly, across our chats, some common threads became apparent:

  • Organizations are moving, or have already moved, to the cloud to get the infrastructure benefits as well as the nimbleness it brings;
  • Companies are innovating today on top of systems and apps they already have. They are connecting these systems and with their business partners to establish new channels leveraging APIs/mobile/bots/IoT/AI/Machine Learning, to automate/optimize processes and drive analytics. Importantly, they also recognize there is a lot of value in the data itself – mining, analyzing, identifying patterns in the data, and learning from the data.
  • There are some excellent examples where organizations are seeing significant value – a coffee company delivering exceptional customer service through a revamped loyalty program, telematics for autonomous cars, more collaborative financial and banking models, and high quality customer experiences in HR functions such as job hunting, that we are typically only used to seeing in retail.
  • Guidance in terms of starting small, leverage existing investments and surrounding yourself with an eco-system that can help you.
  • And when it comes to favorite places to eat … Mortons Steak House and Amber are very popular, among others, in the Bay Area!

To kick the series off, you can listen to my short chat with Franco Ucci, Senior Director, Oracle Australia where I share some highlights and what's to come - Digital Impact Radio | YouTube.

I hope you’ll join me as we spend “Five Minutes with” some very interesting people over the coming weeks!

Stay tuned …


Jules @ Rubicon Red
Manager, Marketing and Events

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