Automation of ‘Trial to Subscription’ process using Workato

The 'Trial to Subscription' solution connects a customer's existing CRM, ERP, Marketing and Service offering to deliver a complete end to end automation and can be easily tailored to any combination of cloud applications.

Rubicon Red is proud to annouce the availability of their 'Trial to Subscription' automation in the Workato Automation Marketplace.

One of the challenges for software as a service providers is maximizing the trial period offered to users.

This is normally a 30 day or similar period in which a SaaS vendor has the chance to promote the value of their solution and convince the trial user to upgrade to a paid subscription.

This solution connects a customer's existing CRM, ERP, Marketing and Service offering to deliver a complete end to end automation.

With the endless set of application and technical connectors available on the Workato platform, the 'Trial to Subscription' automation can be tailored to any combination of cloud applications.

Solution Highlights

  • Deliver a single source of truth for customer data across CRM, ERP, and support

  • Create a reliable customer journey across the trial period

  • Be able to promote your business at every step of the customer journey

  • Leverage transparency in customer usage across the trial

  • Improve sales forecasting

View the solution and request a demo here. Or contact us today if you would like to learn more about Rubicon Red.

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The University Of Adelaide’s New International Eligibility Chatbot

The University of Adelaide has launched its second chatbot which is designed to help double the number of international students enrolled at the higher education institution within the next five years.

Catherine Cherry, Director of Prospect Management, The University of Adelaide, and John Deeb, Director, Rubicon Red, recently caught up with Tess Bennett, Editor, Which-50 in San Francisco to discuss the University's new international eligibility chatbot.

The University of Adelaide has launched its second chatbot which is designed to help double the number of international students enrolled at the higher education institution within the next five years.

That growth requires new ways of thinking about recruiting and handling student inquiries, says Catherine Cherry, The University of Adelaide’s director of prospect management.

“The university has an agenda to double in size in the next three to five years, and it is likely that the inquiry team will not double in size along with that. So we have no choice but to find ways to optimise really, really rapidly,” Cherry told Which-50.

To reach more potential international students and solve a major pain point, the university launched a chatbot in July which can assess an international student’s eligibility to study at the university.

Read the complete article here.

Contact us today to discuss how we can help you with your own digital transformation processes.

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