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Rubicon Red Wins CRN Impact Award

Helping customers deliver their business outcomes faster

Rubicon Red is honoured to be recognised as the winner of the 2020 CRN Impact Awards, Business Transformation category, on behalf of its work with Nutrien Ag Solutions (formerly Ruralco Holdings Ltd).

The CRN Impact Award, Business Transformation category recognises organisations for delivering a transformative business customer solution. Judges noted submissions in this category featured a strong emphasis on customer outcomes; timeliness and agility were consistently high, showing a focus on delivering value for clients, as quickly as possible, and in their business context.

The Award recognises the successful implementation of a new enterprise integration platform that enables Nutrien Ag Solutions to connect their agricultural digital value chain using an API-driven approach to rapidly integrate the core application ecosystem, deliver new services to market quickly, provide a better experience for customers, partners and employees and reduce integration costs across projects and products. Read the case study to learn more about the integration solution.

The implementation of the enterprise integration platform was a true collaboration between Nutrien Ag Solutions and Rubicon Red. The realisation of the new enterprise integration platform and API-driven network was the vision of Michael Pinkerton, Enterprise Architect, Nutrien Ag Solutions. This project was a significant achievement for the combined project team including Michael Pinkerton, Stuart Laird, Manish Upadhyay, Atheek Rahuman, Senthil Kumar Manickavelu, Saran Villa, John Blackburn, Vivekananda Reddy, Satyanarayanan Ramadurai and Jagadeesh Rameswarapu.

“What stood out about the winner, Rubicon Red, is that they genuinely partner with their client to work with them, not just for them,” said Susan Sly, Judge, CRN Impact Awards. “They developed internal capabilities and a working relationship that meant that instead of doing a one-off project, they instilled a sense of continuous development in an on-ongoing relationship. They also managed to bring new platforms, new applications and new ways of working into that customer that gave them a fully integrated way to change their business. This is genuine business transformation.”

Rubicon Red specialises in an API and standards-based approach to integrating applications, events and data to deliver solutions tailored to an organisation's unique business needs. Rubicon Red is committed to our customer’s success, and to this end, we live by our brand promise of innovation leadership, lean delivery and effortless partnership.

"Customers are looking to Rubicon Red to help solve their business problems faster. Our customers know their business. We know tech. We work with our customers as a single team, allowing us to focus on helping them achieve their goals,” said Matt Wright, Rubicon Red, CEO. “Our unique product-centric delivery approach is built on the core pillars of Agile, DevOps and Cloud-Native and it is this lean delivery approach coupled with our singular focus on helping our customers achieve their outcomes that helps us lead our customers to success”.

Thank you to CRN Australia for hosting the awards programs and congratulations to all the winners and finalists.