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Rubicon Red Proud Sponsors of AiDisrupt


Rubicon Red, a recognized global leader in Oracle Cloud Platform and a Platinum level member of Oracle PartnerNetwork (OPN), today announced it is delighted to be a sponsor of the upcoming AiDisrupt event in Sydney, later this week.

Digital publication, written for the ANZ C-suite executive, have brought together an outstanding agenda via the next instalment of their 'Disrupt Conference Series' - AiDisrupt. The agenda is set to explore all things disruptive, showcasing innovative thought-leadership that explores the role artificial intelligence is having on industry transformation. The event will showcase critical themes such as: harnessing the advantage across your business, accelerating your AI strategy, the impact this is having on customer engagement as well as preparing your business for this change.

Rubicon Red are excited to join over 150 of Sydney’s cross-industry leaders at this ‘by-invitation-only’ event in exploring the best in artificial intelligence, machine learning, chatbots, and quantitative computing. The stellar line up of guest speakers includes Adrian Letchford, Senior Data Scientist, Airtasker; Kshira Saagar, Head of Analytics and Data Science, The ICONIC; Markoss Martina, General Manager Process Automation [Robotics & Cognitive Automation] NAB; Siamak Tafavogh, Senior Data Scientist, Coca-Cola Amatil; Alice Almeida, Head of Digital Strategy & Innovation, News Corp; Rami Mukhtar, Executive General, Manager of Analytics, IAG; William Judge, Head of Social Robotics, CBA.

Rubicon Red recognizes the transformational role artificial intelligence, machine learning, internet of things and big data will play as the potential is explored in diverse use-cases across all industries including financial services, retail, manufacturing, and health sciences over the next two to five years.

“Emerging technologies are changing the way we interact with application functionality and data. The traditional methods required finite sets of inputs like menu options, drop downs, and pick lists. Put simply traditional applications struggled to understand context”, said John Deeb, CEO, Rubicon Red. "With AI and machine learning we've broken that barrier - now context can be derived and learnt. This will be a game changer for how applications and customer experiences are built moving forward.”

As announced at Oracle OpenWorld in San Francisco earlier this year, Oracle’s pervasive approach to artificial intelligence enables customers to rapidly employ advanced machine learning to transform business processes. The recently announced Oracle AI Platform Cloud Service includes cognitive AI, analytics, data services that can be easily embedded across Oracle’s SaaS, PaaS, and IOT services.

“Oracle is in a unique position to deliver AI across all layers of the cloud, empowering customers to uncover and unlock critical business patterns in their enterprise data to transform organizational productivity, efficiency, and insight.” said Amit Zavery, Senior Vice President, Product Development, Oracle Cloud Platform. "We are very pleased to see our Oracle Platinum partner, Rubicon Red, supporting some of our Australian customers including National Pharmacies and a local higher education institution, as they take their initial steps to leverage our AI platform, in the first instance with Intelligent Bots. AI has the power to be more transformative for the enterprise than any other technology in recent history and these early learnings will pave the way for future success for our customers.”

"Chatbots are benefiting from a confluence of technology advances: better natural language processing, machine learning, and strong integration to enterprise data. That means they can understand customer purchase history from a CRM system or product availability from a supply chain system”, said Ryan Klose, General Manager, Corporate, National Pharmacies. “Right now, Rubicon Red are helping us with our early bot implementations and we are going through an initial learning process with the bot technology but I foresee this will become a critical member of our communication channel. The most exciting thing about our chatbot pilots, is where it's going to take us.”

About Rubicon Red

Rubicon Red is a globally recognized and awarded thought leader in Oracle Cloud Platform. An Oracle Platinum Partner, Rubicon Red offers a set of innovative and market leading Professional Services and Managed Services for Oracle Cloud Platform.

Rubicon Red provides expert services across Oracle Cloud Platform including Application Development, Integration, Security and IaaS, spanning the broad set of Oracle Cloud Services in each of these domains. Dedicated to Oracle Cloud, Rubicon Red is the partner of choice for Oracle Cloud Platform.

Since it’s founding in 2009, by two former senior executives from Oracle product management, Rubicon Red’s mission has been to lead customers to success on their Oracle middleware journey. This is the origin of our name; helping customers cross the “Rubicon” in their successful adoption of the Oracle Cloud Platform “Red” stack.


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Additional Information

Oracle Magazine: Let Us Take You into the Future

Creative Ways National Pharmacies Keeps Customers At The Center Of Innovation

Video: The Value of Artificial Intelligence

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