Ruralco Holdings Limited was an Australian diversified agricultural company, headquartered in NSW which provided real estate, insurance, auctioneer services, agricultural equipment and other services to the Australian rural community. Nutrien Ltd, operating in Australia through its wholly-owned subsidiary Landmark Operations Limited (Landmark), officially acquired Ruralco Holdings Limited (Ruralco) on 1 October 2019. The combined Ruralco and Landmark agricultural retail businesses will now be known as Nutrien Ag Solutions - Australia.
In 2018, Ruralco made a strategic decision to rationalise disparate integration systems into a single enterprise-wide integration platform.
Rubicon Red successfully delivered an enterprise-wide integration platform for Ruralco to seamlessly connect and automate their end-to-end agricultural digital value chain using an API-driven approach.
Read Rubicon Red’s latest case study to find out how this solution rapidly delivers real-time integrations and new services for Ruralco, providing better customer, employee and partner experiences.